Popular, Inc. announced today the launch of its news Twitter account, @BPOPComm, y the renovated Newsroom to which media and the general public will have complete access to obtain information about the financial institution. The Newsroom is available for all interested at newsroom.popular.com. Both platforms have the same goal: to provide newsworthy content to its visitors and followers.
“These tools will facilitate the content search to our publics. We are aware that all of the publics we serve are connected to social media and technology more and more each day. Both platforms will allow us to provide content they need in real time,” stated Teruca Rullán, senior vice president of Corporate Communications of Popular, Inc.
This Twitter account is added to the already existing platforms of the institution, such as Facebook, Twitter, Instagram, and many more.
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